SMSAPI
— Rich messaging

Show a verified business identity on Truecaller

Truecaller is how a large share of India decides whether to answer an unknown number. A verified business identity shows your name, logo, and the reason for a call — so customers recognise you, and your messages and calls aren't dismissed as spam.

Be recognised, not screened

An unknown number in India is often screened through Truecaller before it's answered. Without a verified identity, your call shows as a bare number — or worse, flagged by other users — and your SMS sits among the unrecognised. A verified business profile turns that around: your name and logo appear, and the customer knows who's reaching them.

On calls, a verified business shows its name, logo, a verified badge, and a call reason — "Delivery update," "Payment reminder" — so the customer sees why you're calling before they decide to pick up. That context is the difference between a call answered and a call ignored, especially for support and delivery.

On SMS, a verified sender identity ties your messages to the same recognised business profile, so a transactional alert or an OTP reads as genuinely from you rather than from an anonymous header. It pairs naturally with your DLT-registered SMS, adding identity on top of deliverability.

Verification is a vetting step: the business is checked before the badge is granted, which is exactly why customers trust it. We handle the application and the setup, and connect it to the SMS and voice you already send, so the identity is consistent across every number you use.

What’s included

— Identity

Verified business profile

Your name, logo, and a verified badge on Truecaller.

— Calls

Branded caller ID

Name, logo, and a call reason shown before the customer answers.

— SMS

Recognised sender

Tie SMS to the same verified profile, alongside DLT.

— Trust

Less spam-flagging

A verified identity is far less likely to be dismissed as spam.

— Reason

Say why you're calling

A call reason gives the customer context to pick up.

— Setup

Application handled

We manage the vetting and connect it to your numbers.

Frequently asked

What is a Truecaller-verified business identity?

It's a verified profile that shows your business name, logo, and a verified badge when you call or message someone using Truecaller. On calls it can also show a call reason. Because Truecaller is so widely used in India to screen unknown numbers, being recognised rather than anonymous changes whether you're answered.

Does it cover both calls and SMS?

Yes. On calls, customers see your name, logo, verified badge, and a call reason before they answer. On SMS, a verified sender ties your messages to the same recognised profile. It works alongside the DLT registration your SMS already needs and the caller IDs your voice already uses.

How does verification work?

Truecaller vets the business before granting the verified badge — that vetting is what makes customers trust it. We handle the application and the documents, set up the branded profile, and connect it to the numbers you send SMS and place calls from, so the identity is consistent everywhere.

Who is this for, and how is it priced?

Any business whose calls and texts get ignored or flagged because customers don't recognise the number — support lines, delivery, collections, financial services. Pricing depends on your call and message volume and the profile scope, with GST shown separately. Talk to our team for a setup that fits.

Start a conversation.