SMSAPI
— Industry

Messaging for schools, colleges, and edtech

Schools and colleges run on timely communication — fees due, a child absent, results published, a sudden holiday. Reach every parent and student by SMS, voice, or WhatsApp, in the language they read, with the compliance handled.

What education teams send

— Reminders

Fees and attendance

Fee-due reminders and same-day absence alerts that reach any parent.
— Results

Results and admissions

Report cards, exam schedules, and application status by link.
— Engagement

Parent communication

A WhatsApp thread parents actually read and reply to.

How education teams use messaging

The daily work is reminders and alerts: fees due, a child marked absent, exam schedules, results published. Transactional SMS carries these to any parent at any hour, and a voice broadcast reaches a whole class or campus with one announcement when something can't wait for an email nobody opens.

Admissions and engagement add WhatsApp: a prospectus, an application status, a fee link, and a two-way thread a parent will actually reply to. For results and report cards, a secure link by SMS or WhatsApp beats a printed slip that gets lost in a school bag.

Reach matters more here than almost anywhere. A message has to land with parents across languages, on basic phones, in towns and villages. Unicode SMS in Hindi or a regional language, and a recorded voice call for parents who won't read a text, cover the gaps a single channel leaves.

It is all DLT-registered, with the institution as the principal entity and templates approved per message type, and consent recorded — which matters when you're messaging about minors. We set the registration up so the first fee reminder you send is compliant.

Built for institutions

— Fees

Fee-due reminders

Transactional SMS with a payment link, before and on the due date.

— Attendance

Absence alerts

Tell a parent the same morning their child is marked absent.

— Results

Results and report cards

Publish results to parents by SMS or WhatsApp link.

— Announcements

Voice broadcasts

Reach a class, year, or campus with one recorded call.

— Admissions

WhatsApp for enquiries

Prospectus, status, and a thread parents reply to.

— Languages

Hindi and regional

Reach every parent in the language they read.

Frequently asked

How do schools send fee reminders?

On the transactional SMS route, usually with a payment link, sent a few days before and on the due date. Because they're transactional, they reach parents at any hour and aren't scrubbed against DND. A voice call or WhatsApp message can follow up where a fee is overdue.

Can messages go out in a regional language?

Yes. SMS supports Unicode, so a reminder or a result reads naturally in Hindi or a regional language, and a voice broadcast can be recorded in the language a community speaks. For many parents that's the difference between a message that's read and one that's ignored.

What about consent when messaging about students?

The institution registers as the principal entity under DLT, templates are approved per message type, and the parent's consent is recorded. We handle the registration and keep the consent and opt-out records, which matters when communication concerns minors.

How is it priced for a school or college?

Per message for SMS and per connected call for voice, with GST shown separately, and rates step down by volume — which suits a campus sending in bursts around fees, results, and term dates. See the pricing page or talk to our team.

Start a conversation.